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Everyone loves free stuff. Seriously — I used to work for a local radio station, and all the things that people would do for a free t-shirt continue to blow my mind.
Sales teams usually have pretty robust sales tech stacks - but they can get stuck in their ways if they aren't trying new sales tools. That's why we wanted to put together a list of innovative free sales tools for teams of all shapes and sizes - so you know what's out there and can try them risk free!
These options can help you do everything from prospecting and outreach to scheduling meetings and closing deals.
Top Online Sales Tools for Prospecting [2025 Update]
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Vidyard:Â video prospecting
If you haven’t incorporated video into your sales outreach yet, you should seriously get on board. Video prospecting doesn’t have to be hard. In fact, Vidyard makes it incredibly easy. Use this free tool to record your screen, webcam, or both—no fancy pants recording equipment necessary.
Crossbeam - Discover & Manage Sales Partnerships
Crossbeam offers everything you need to build and grow a partner ecosystem. Ditch those spreadsheets and instantly sync your data with unlimited partners for free. Yup, unlimited partners, data, users, and overlaps—all available free of charge.
Scribe - Generative AIÂ for Sales Communications
LeadIQ launched Scribe, a new free sales tool, in 2024 as part of our strategy to help sales teams use AIÂ sales tools effectively. Scribe enables sales teams to generate personalized messages in seconds with our contact data and your value propositions. You can leverage your persona details, value propositions, and our insights to automatically create tailored messages in five languages: English, Spanish, French, German, and Italian.
Aligned - Customer collaboration platform
Aligned offers a buyer enablement platform that helps sales teams easily and accurately communicate with prospects and customers in customized data rooms. They create mini sites that can be shared with prospects to streamline buying by consolidating conversations, stakeholders, processes, and resources into a single shared space. Their free sales tool is a great fit for complex buying cycles and enables teams to get started to see if this is a fit for them!
Hubspot CRM - Join Sales & Marketing
Another big name on this list, Hubspot is one of the few CRMs that offers free CRM tools, such as: contact management, analyzing website activity, organizing deals, and scheduling tasks/activities. The paid plan offers even more options, but the marketing capabilities that come with the basic CRM plan are guaranteed to do right by you.
Owler - Industry Insights
The perfect tool for keeping tabs on companies you’re interested in prospecting, Owler can help you conduct vital research including sector, location, and employee count. Your Owler newsfeed can be used to track social posts, news stories, funding announcements, and more. You can also use Owler to keep a track of your competitors and use the information for competitive sales plays. Bonus alert: this company’s free plan allows you to follow up to five companies at a time.
Calendly - Meeting Scheduler
Tired of sending several emails to book a single meeting? Calendly makes the process astoundingly simple. Simply send a Calendly link, and the recipient selects a meeting slot that works with your schedule. Just make sure your personal calendar is up-to-date, you’ll avoid those endless email exchanges. Easy peasy.
Attach.io - Sales Collateral Tracking
You sent that prospect a deck following your first call... have they viewed it yet? Attach by Cirrus Insight enables teams to know what happens to your
sales collateral after you hit send. It enables teams to create a centralized sales collateral content hub and send custom links to prospects with specific material that enables them to view how the prospect interacted with the material. They offer a free 14 day trial with all feature availability to help sales teams see if it is a great fit for them.
Magical - AI Workflow Automation App
Magical enables teams to automate their sales workflows with ease. If you're struggling with remembering to update your CRM data, Magical is here to help. Beyond this, they make it easy to automate your best sales emails and integrates with many different sales tools including LinkedIn Sales Navigator.
LeadIQ - Target & Understand Prospects
We’d be remiss to leave ourselves off our list of favorite tools. LeadIQ’s free plan allows you and your team to find and capture verified leads. You can then sync those details with other sales tools like Salesforce, Hubspot, Outreach, or Google Sheets. The free program starts you out with 15 credits per week, with the option to earn additional credits by inviting coworkers or adding integrations.
LeadIQ users have found that they are able to significantly reduce the amount of time spent doing boring, manual, repetitive sales busywork, like adding contacts to a CRM. Save time by prospecting smarter and sign up for LeadIQ for free today, no credit card required.
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