The IQ² Podcast

How to Sell Like a Founder with Colin Specter

In this episode of iQ², Colin Specter (VP of Sales at Orum, ex-Faithful Founder) joins Nabeel Ahmed to talk about what most startups miss when it comes to early-stage sales. From founder-led selling to building your first sales playbook, this is a tactical conversation for anyone scaling a B2B sales motion. We cover: The DNA of founder-led sales and when to shift from founder to team Why "just book a demo" isn't a strategy What early sales hires need (and why most leaders get it wrong) Using outbound to learn, not just convert Creating urgency without being pushy Making sales repeatable from day one

Selling in EMEA? What You Need to Know About GDPR with Nathan Creswell

In this episode of iQ², Nabeel Ahmed sits down with Nathan Creswell, Head of Product at LeadIQ, to unpack the complexities of working with sales data across regions—specifically North America vs. EMEA. They explore: Why contact data in EMEA is harder to access Key differences between GDPR and U.S. data regulations How suppression lists, DNC registries, and consent laws affect outbound sales What LeadIQ is doing to help customers stay compliant while scaling prospecting

How Multithreading Closes More Enterprise Deals with Rachit Kataria

In this first episode of iQ², Nabeel Ahmed (LeadIQ) sits down with Rachit Kataria, Co-founder & CEO of Centralize, to talk about one of the most overlooked reasons deals fall apart: you're not talking to enough people. This episode breaks down: What multithreading actually looks like in enterprise sales Why messy data in your CRM ruins your sales motion How to balance personalization with automation Why selling is still about trust—and how to scale it